Wednesday, October 31, 2007

Do you have the Java Jitters?

My wife listens to NPR's marketplace (good for her). I spend most of my time listening to FM POP Gold. Yeah, I know.

Well, she just sent me a link from a recent marketplace podcast that discusses one musical artist's struggle to get his "Java Jitters" single onto Starbuck's shelves.

http://marketplace.publicradio.org/display/web/2007/10/30/java_jitter

The dude's name is DaVido. He's actually pretty good, and his schtick is funny.

After you listen to the podcast (go to the last 3-4 minutes of the broadcast), check out the video he put together to get Starbuck's attention.

It's important to mention that this guy is an indie artist. However, everything he has done looks super professional, so it's pretty easy to take him seriously. Can you imagine how much free press he has gotten out of this?





www.javajitter.com


And of course...he's offering this on iTunes.

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